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Author
3
Kalafatis, S.
3
Kotzaivazoglou, I.
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Stefanou, C.J.
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Assimakopoulos, C.
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Athanasaki, M.T.
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Avdimiotis, S.
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Drossos, D.
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Kargidis, T.
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Lim, W.M.
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Mahajan, R.
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10
Συμπεριφορά καταναλωτή
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Consumer behaviour
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Marketing
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Greece
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Advertising
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Ελλάδα
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Μάρκετινγκ
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Tourism
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Διαφημίζω
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Μέσα κοινωνικής δικτύωσης
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Date
102
2012
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Εκδηλώσεις – Δραστηριότητες
Εκδηλώσεις γενικού ενδιαφέροντος
Ημερίδες/ Διημερίδες
Συνέδρια
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Results 11-20 of 102 (Search time: 0.005 seconds).
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The Role of Sensory Stimuli on Perceived Quality of Cosmetic Products: An Empirical Examination of the Buying Process of Pharmaceutical Face Creams (Conference presentation)
Consumers’ Attitudes toward Food Labelling in the Western Balkans (Conference presentation)
Business-to-Business Brand Extension into Consumer Markets: An Investigation of Consumer Attitudes (Conference presentation)
Consumer Choice Based on Reasons: The Case of Framing Effects (Conference presentation)
Contemporary Business Communication in Social Media: An Analysis of the Objectives of Business Communication Messages (Conference presentation)
Customer Hedonism in Hospitality Services: A Study of Antecedents and Consequences (Conference presentation)
Planning Models for Sustainable Event Management of Tourist Destination (Conference presentation)
The Destination Image of Thessaloniki (Conference presentation)
From Interculturality to Meta-Globalized Migrated Societies. The New Social Media Aspects (Conference presentation)
Performance Measurement in Greek Hospital Sector: A Two-Stage Double- Bootstrap DEA Approach (Conference presentation)