Έκφραση παραπόνων των καταναλωτών (Bachelor thesis)

Ροσενλή, Πανδώρα


The present work has the theme «Expression of consumer complaints» and is designed to analyze and promotion of consumer complaints about any type of food , demonstrating the ways and roles for the proper management of consumer complaints, and ways of dealing with malcontent customers and generally their purchasing behavior and how satisfied the consumers is not from their markets. The emergence of this can be obtained by consumers who are unhappy when left by a product express their complaints to others.
Institution and School/Department of submitter: Σχολή Διοίκησης και Οικονομίας. Τμήμα Εμπορίας και Διαφήμισης.
Keywords: έκφραση παραπόνων;καταναλωτές;πελάτες;αγορές;προϊόντα;αγοραστική συμπεριφορά
Description: Πτυχιακή εργασία -- Σχολή Διοίκησης και Οικονομίας -- Τμήμα Εμπορίας και Διαφήμισης, 2015 (α/α 6935)
URI: http://195.251.240.227/jspui/handle/123456789/13737
Appears in Collections:(πρωην) Τμήμα Εμπορίας & Διαφήμισης

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