Η μέτρηση της αντιλαμβανόμενης ποιότητας και της κατανόησης ενός πολυμεσικού περιεχομένου (Bachelor thesis)

Φλέσσα, Αντωνία/ Σερακλείδης, Κωνσταντίνος


The main target of this paper was to examine how understandable the multimedia is by the internet users. The methodology we chose was the convenience measurement experiment, and our subjects were mainly students in the ATEI of Thessaloniki and other subjects of our social environment. We chose this method because we consider age and sex of subjects is not important. From our results we can see that the majority could understand and like the multimedia (text, audio, picture and video) we used. In the first place we have the video, then the text, in the third place the audio and finally the picture.
Institution and School/Department of submitter: Σχολή Διοίκησης και Οικονομίας . Τμήμα Εμπορίας και Διαφήμισης.
Keywords: μέτρηση αντιλαμβανόμενης ποιότητα;κατανόηση πολυμεσικού περιεχομένου;πολυμέσα;multimedia
Description: Πτυχιακή εργασία -- Σχολή Οικονομίας και Διοίκησης -- Τμήμα Εμπορίας και Διαφήμισης, 2015 (α/α 6938)
URI: http://195.251.240.227/jspui/handle/123456789/13731
Appears in Collections:(πρωην) Τμήμα Εμπορίας & Διαφήμισης

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