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Browsing by Author Γκιουζέπας, Λάμπρος

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Consumers’ dissatisfaction response styles in an era of economic crisis : a study on the spplicability of a well-known taxonomySarmaniotis, Christos; Gkiouzepas, Lampros; Γκιουζέπας, Λάμπρος; Σαρμανιώτης, Χρήστος3-Jul-2015
Happy is Up: How Deep-Rooted Metaphors Influence the Effectiveness of Tourism-Related Print Ads?Sarmaniotis, Christos; Papaioannou, Eugenia; Assimakopoulos, Costas; Gkiouzepas, Lampros; Σαρμανιώτης, Χρήστος; Γκιουζέπας, Λάμπρος; Παπαϊωάννου, Ευγενία; Ασημακόπουλος, Κώστας14-Jul-2015
Showing results 1 to 2 of 2