Ethical consumer behaviour regarding hotels : types and influential factors

Tilikidou, Irene/ Delistavrou, Antonia/ Δελησταύρου, Αντωνία/ Τηλικίδου, Ειρήνη


Full metadata record
DC FieldValueLanguage
dc.contributor.authorTilikidou, Ireneel
dc.contributor.authorDelistavrou, Antoniael
dc.contributor.otherΔελησταύρου, Αντωνίαel
dc.contributor.otherΤηλικίδου, Ειρήνηel
dc.date.accessioned2015-07-11T15:02:29Zel
dc.date.accessioned2018-02-27T18:18:34Z-
dc.date.available2015-07-11T15:02:29Zel
dc.date.available2018-02-27T18:18:34Z-
dc.date.issued2014-06el
dc.identifierhttp://www.researchgate.net/publication/273322131_Ethical_Consumer_Behaviour_Regarding_Hotels_Types_and_Influential_Factorsel
dc.identifier.citationTilikidou, I. and Delistaurou, A. (2014) Ethical consumer behaviour regarding hotels: types and influential factors. in International Conference on Contemporary Marketing Issues ICCMI. Athens, 2014.el
dc.identifier.citationInternational Conference on Contemporary Marketing Issues ICCMI, Athens, 2014el
dc.identifier.isbn978-960-287-145-4el
dc.identifier.urihttp://195.251.240.227/jspui/handle/123456789/4598-
dc.descriptionΔημοσιεύσεις μελών--ΣΔΟ--Τμήμα Εμπορίας και Διαφήμισης, 2014el
dc.description.abstractGreeks’ intentions to choose a green hotel were examined, together with their intentions to boycott and act discursively against an “unethical” hotel, which hypothetically has been demonstrably blamed about extremely unfair practices. Intentions to plan a visit at a green hotel were found to be at a higher level than actual searching and booking a green room. Men of 34-45 years of age were found more willing to visit a green hotel than their counterparts. External (other important persons’ encouragement) and Internal (respondents’ perceptions about their own means and opportunities or obstacles) controls were found to impact positively and strongly to the respondents’ intentions to visit a green hotel. The interactive effect of External Control and Internal Control were found able to predict more than 50% of the variance in intentions. Further, women were found more willing to participate in a boycotting, while young consumers were found to be more engaged in discursive activities. The promotional package of an ethical hotel should contain evidence about environmental and cultural protection measures in combination with messages about fair labour conditions. The communication strategy should include important persons’ testimonials about their favourable stays together with messages of attractive opportunities for any willing customer to visit their hotel.el
dc.format.extent886Kbel
dc.language.isoenel
dc.publisherATEI of Thessalonikiel
dc.relation.ispartof2nd International Conference on Contemporary Marketing Issues (ICCMI)el
dc.rightsΑναφορά Δημιουργού-Μη Εμπορική Χρήση-Παρόμοια Διανομή 3.0 Ελλάδαel
dc.rightsAttribution-NonCommercial-ShareAlike 3.0 Greeceel
dc.source.urihttp://www.mkt.teithe.gr/iccmi2014/el
dc.subjectΣυμπεριφορά, Καταναλωτικήel
dc.subjectBehavior, Consumerel
dc.subjectΛήψη αποφάσεων, Καταναλωτικήel
dc.subjectDecision making, Consumerel
dc.subjectEthical tourismel
dc.subjectΗθικός τουρισμόςel
dc.subjectEcological marketingel
dc.subjectΟικολογικό μάρκετινγκel
dc.subjectGreen hotelsel
dc.subjectΠράσινα ξενοδοχείαel
dc.subject.lcshConsumer behavior--Researchel
dc.subject.lcshΚαταναλωτική συμπεριφορά--Έρευναel
dc.subject.lcshΒιομηχανίες φιλοξενίας--Ηθικές και δεοντολογικές απόψειςel
dc.subject.lcshHospitality industry--Moral and ethical aspectsel
dc.subject.lcshΠράσινο μάρκετινγκel
dc.subject.lcshGreen marketingel
dc.subject.lcshBoycotts--Researchel
dc.subject.lcshΜποϋκοτάζ--Έρευναel
dc.titleEthical consumer behaviour regarding hotels : types and influential factorsel
dc.typeConference articleel
heal.typeotherel
heal.type.enOtheren
heal.dateAvailable2018-02-27T18:19:34Z-
heal.languageelel
heal.accessfreeel
heal.recordProviderΤΕΙ Θεσσαλονίκηςel
heal.fullTextAvailabilitytrueel
heal.type.elΆλλοel
Appears in Collections:Δημοσιεύσεις σε Περιοδικά

Files in This Item:
File Description SizeFormat 
Tilikidou_Delistaurou_Ethical_Consumer_Behaviour.pdf886.76 kBAdobe PDFView/Open



 Please use this identifier to cite or link to this item:
http://195.251.240.227/jspui/handle/123456789/4598
  This item is a favorite for 0 people.

Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.