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Εκδηλώσεις – Δραστηριότητες
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Avdimiotis, S.
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Delistavrou, A.
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Gounas, A.
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Kapoulas, A.
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Kokkinis, G.
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Mitic, M.
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Sarmantiotis, C.
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Stalidis, G.
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Social Media
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Advertising
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Bank marketing
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Boycotting
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Business Communication in Lithuania
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Consumer Response
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Contemporary Business Communication
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Ethical Consumption
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Greece
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conferenceItem
Date
4
2012
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Εκδηλώσεις – Δραστηριότητες
Συνέδρια
Τμήμα Βιβλιοθηκονομίας & Συστημάτων Πληροφόρησης
Τμήμα Εμπορίας & Διαφήμισης
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The Role of Social Media Advertising in Travel Information Search: A Preliminary Study of the Greek Market (Conference presentation)
Contemporary Business Communication in Social Media: An Analysis of the Objectives of Business Communication Messages (Conference presentation)
Insights on the Social Media Uptake by Retail Banks in the South-East Europe (Conference presentation)
Promoting Ethical Actions against Unethical Hotels (Conference presentation)