E-commerce and its applications in agricultural sector (Bachelor thesis)

Γκίζας, Ιωάννης


The present study aims to investigate the electronic commerce and how it can affect the development of agriculture. First, place the internet analysis, e-commerce and online shops. Then present the electronic commerce in the agricultural sector, analyzes the current state 17 agricultural electronics markets in Greece and presented their characteristics. Indicate the rural marketing and innovative e-commerce ideas in agriculture. Finally, research is conducted in MEDITERRA company and provides conclusions which emerged.
Alternative title / Subtitle: E-commerce and its applications in agricultural sector
Institution and School/Department of submitter: Σχολή Διοίκησης και Οικονομίας / Τμήμα Διοίκησης Επιχειρήσεων
Keywords: Ηλεκτρονικό εμπόριο;E-commerce;Αγροτικός τομέας;Agricultural sector;Ηλεκτρικό μάρκετινγκ;Electric marketing;Αγροτικά προϊόντα;Agricultural products;Ιντερνέτ;Internet
URI: http://195.251.240.227/jspui/handle/123456789/1041
Appears in Collections:(πρωην) Τμήμα Εμπορίας & Διαφήμισης

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